White Sneakers.
Engineered to
Stay That Way.

Machine-washable sneakers designed to survive your workday and your washing machine.

[SHOP FRESH KICKS]

Your Fresh White Sneakers Look Great... For About 5 Minutes.

Most 'washable' sneakers promise easy care, but leave you feeling disappointed.

[1]

​​Dirt That Doesn’t Wash Out

​​Dirt That Doesn’t Wash Out

Scuffs, stains and city grime cling to cheap materials, and ‘washable’ coatings go grey after 1 wash

[2]

Smells That Won’t Quit

Smells That Won’t Quit

Wool and synthetic materials trap odour deep in the fabric.

[3]

Sneakers That Wash... Then Collapse

Sneakers That Wash... Then Collapse

Soles flatten, fabrics sag, and the ‘good as new’ feeling disappears by month 3.

Snug, foot-hugging flyknit for all-day breathability.

Engineered for 20,000+ steps a day without collapsing under your arches.

Machine-washable & quick drying.

Low-profile silhouette that takes you from commute to client meeting.

Born on Crowded Streets. Built to Last.

We built [vrsn] to survive the city.

During COVID, our founder, Justin, was walking 20,000+ steps a day - and realised he needed a shoe that was as comfortable as a sneaker but that he could wear to work.

Clean and low profile enough to look professional. Breathable, lightweight and fashion-forward.

How [vrsn] Sneakers Stay White & Ready For Anything

Knit That Washes Like Your Favourite Tee

Snug, breathable, quick-dry flyknit.

No sweat, no stink - just throw them in the wash and go.

Built for Washing 
from the Sole Up

No coatings or glues that discolour or peel. No laces to untie.

Detergent-safe design - even the no-tie laces stay snug through every wash.

Lightweight, 
Low Profile, Work-Ready

Sleek enough for meetings. 
Comfortable enough for city marathons.

The all-purpose sneaker you can wear anywhere.

Cushioning That 
Doesn’t Quit

Springy, supportive soles built for 20,000+ daily steps — and wash after wash.

Premium comfort that maintains its bounce through endless cleanings.

Why people love [vrsn]

Tried, Tested, and Trusted by
1,000 Professionals

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""Walked Hong Kong for three days — tossed them in the wash and they came out spotless.""

Britta B.

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""London drizzle? No problem. They dry overnight.""

Maxwell T.

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""Five washes later, they still look brand new.""

Jeremy J.

Thousands backed our first batch on Kickstarter.

Now, with VRSN 2.0, we’ve gone even further - ditching the wipeable coating for a sneaker truly made to wash, move, and live in.

Behind the Design

Engineered for your feet

Flyknit Upper

Premium recycled materials with snug, secure fit

No-Tie System

Elastic lacing that maintains consistent tension

OrthoLite® Insole

Custom-molded for enhanced support

SweetFoam® Midsole

Sugarcane-based EVA for responsive cushioning

Natural Rubber Outsole

Durable grip pattern 
for reliable traction

Compression knit hugs your feet, reduce swelling

Elastic, no-tie laces

Built to outlast your longest day

Toss them in the wash. air dry. repeat

Podiatrist-inspired arch support